Necronauts
Book jacket and interior design of the Novel Necronauts. The design of the cover is meant to showcase the different stories and points of view that happened in the novel, by using the pieces of the picture, looking at them separately will not give the vier much but once they put the pieces together it all makes sense. A subtle way of talking about the plot in the novel.
PSA
PSA About loneliness and the different types that exist. It includes a guerrilla ad, Instagram mockups, website landing page and logo for a made-up organization for the PSA. The design intends to expand and educate about loneliness with use of blank space and minimalism.
OKO KOI
Menus and Magazine Ads design for a Japanese Restaurant. The menu design is intended to enhance the dining experience by balancing aesthetics and functionality encouraging customer engagement.
Grandma Original
Spicy salsa sauce bottle design. The design and illustrations with the name are meant to give it a homemade feeling, something traditional and original. The warm and soft colors although contradictory with the stereotypical "spicy" theme are still catchy and help with the concept of the design. The advertisements on the bottle showcasing that the contents are spicy are enough for the costumer to understand it without having to be guide by the color or design.
Centaur Booklet
Booklet design that explains the typeface Centaur making emphasis in all of the ways the typeface can be used and how that impacts the design itself
DC Event
Using illustrator I came up with a City night base design for the Night of arts event where many neighborhoods in DC participate in different event bases in fine arts with different shows, events, and activities. The design is meant to showcase the night life of DC in which the event will occur, with the windows interpreting the "Neighborhood" that’s coming up together to give people a sense of their own art and culture. The poster and ads are meant to make people from outside the area know that there is life in DC at night and that there is more to see other than museums and statues.
New York Times Ad campaing
Conceptual ad campaign to give visibility to the homeless problem in New York. The Ad colors and tone were made dark and colorless to showcase the contrast in which many see the city. Although I rich city with so much color and life as times square it has a pretty significant wanderer problem.
